SmashArticles.com
Search For
Keywords  
  Advance Search
Smash Articles | Smash Ebooks | Smash Community | Smash Web Directory | Smash SEO Tools

Articles

Submit Your Article
Latest Articles
Popular Articles
Top Rated Articles
RSS Feed for Articles ROR Feed for Articles

Ebooks

Latest Ebooks
Popular Ebooks
Top Rated Ebooks
Authors
Cover Gallery
RSS Feed for Ebooks ROR Feed for Ebooks

Donation


Web Directory

Submit Your Website


Partner

Articles directory

Sign up for Newsletter

Email

 

Add This Article To:
Del.icio.us Digg Google Spurl
Blink Furl Y! MyWeb
Back to Marketing

Calendar Printing – A Year Round Marketing Ideas for Your Business


by carla san gaspar

There are various success stories that validate how calendar printing can be just the accessory you need to increase your activity, promotions, sales and any other function you can think of. As an example, in an attempt to raise donations, a local college distributed calendars that depict everyday college life to alumni.

These calendars were intended to awaken nostalgia and resurface the school spirit. It was mailed to the alumni with a letter from the president, asking for donation. The campaign worked and saw an increase of donations.

A coffee shop gives away a “free” planner, complete with stickers, scrapbook materials, and coffee coupons in exchange of completing the required loyalty card upon purchase of 21 drinks. This is an annual Christmas time promo, not a few people have come to look forward to.

Calendar Prints of Interest

• For people who have long lost faith in zodiacs, or never bothered to learn astronomy, calendars are the guide of choice. We map the forces in our lives, ruled not by celestial powers, but our own obsession with dates, national holidays, religious holidays, the family celebrations like birthdays, wedding anniversaries, death anniversaries, etc.

• We add to this the onslaught of our own important dates: Pay checks, start of the NFL season, end of the season, spring break, etc.

• Businesses have their own calendar seasons comprised of highs and lows, when to pay taxes, when to change the storefronts, when to launch the advertising campaign. And the most important time for you to be at the top of your game is to increase your customer awareness when they need to purchase their products from you.

• Even a starting business or entrepreneur can capitalize on this fascination with dates, and use the importance of calendars as a motivation for your promotional material.

• You can choose to invest on printing full sized calendars for your prime customers, or as a give away as a “free” gift with a minimum purchase. If you want your advertisement to be close by, go for a table top flip calendar. This is allows you to use one side for calendars, and the back to feature your products and services, where the person on the other side of the table can easily read.

• If this is still to burdensome on the budget, you can have thousands of pocket size calendars printed cheaply, and given away like a business card or flyer. It can also be printed on sticker, so it can be placed on a favorite notebook, or folder.

Calendar Printing Tips

Make your calendars desirable to your customers with the following suggestions:

• Depict the benefits of using your products or services in colorful pictures that capture the human interest. Explore a single theme, and use a single style to create unity.

• Create designs with vibrant colors as this attracts the eye.

• Make your calendar unique; include stickers as reminder for popular holidays, and labels with a birthday cake and a blank to be filled with the celebrant’s name.

• Add in monthly promos, discount coupons, etc., the customer can tear and present to your shop. This urges them to action, and a way for you to track the effectiveness of your calendars.

Get into calendar printing now and beat the rush. Be prepared for the coming holidays and get ahead of the New Year that is about to come pretty soon.



More topics on Calendar Printing can be found at Full Color Printing Services - U Printing

About the Author
Reviews Be the first to review/rate this Article

Home | Articles | Ebooks | Community | Web Directory | SEO Tools | Submit Your Article | Submit Your Website
Latest Articles | Popular Articles | Top Rated Articles | RSS Feed for Articles | ROR Feed for Articles
Latest Ebooks | Popular Ebooks | Top Rated Ebooks | Ebook Authors | Cover Gallery | RSS Feed for Ebooks | ROR Feed for Ebooks
Site Map | FAQ | Privacy Policy | Disclaimer | Advertise With Us | About SmashArticles.com | Contact Us | links
Partners | Resources
 
Copyright © 2006 SmashArticles.com