If you're looking for a great way to drive traffic to your web site, creating and distributing free ebooks may be your answer.
Although there are several different types of ebooks, this article will focus on HTML compiled ebooks.
Ebooks or electronic books are compressed files of HTML that are distributed and presented within one downloadable file. This file does not require any installation and will open on your readers desktop simply by clicking on it.
Ebooks are completely interactive with the Internet and can contain just about everything a standard web page contains, such s live links, graphics, forms, JavaScript, and video. They can also be protected with a username and password and can be prevented from being passed around by only displaying on one computer.
What's more, you can even create a shareware version of your ebook that will either expire at a specified time, or only allow your potential customers to view certain pages and prompt them to purchase the full version.
Another great feature ebooks provide is the ability to create special fields within your ebook that can be changed by your readers if you so choose. This provides a great way to create promotional ebooks for your affiliates and allow them to include their own affiliate ID.
The possibilities are endless!
Please note: If you would like to create an ebook with any of the above features, not all ebook software programs offer these features. Please ensure you select an ebook software that will meet your needs.
Creating an Ebook to Use as a Viral Marketing Tool
Although ebooks make great products that you can sell online, they also make great marketing tools.
Offering a quality free ebook on your web site is a great way to get your visitors to come back to your web site and obtain repeat traffic.
This can be accomplished by including links to further information on your web site within your ebook and providing your readers with special offers.
Writing Your Ebook
The key to writing an effective free ebook is to select a subject that will be of interest to your target market. If your web site focuses on web site traffic, you may want to write an ebook on generating traffic.
For example, you could write an ebook, such as, |